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Forum for the Future’s work focuses on the sectors we believe are critical to the change we need now. Retailers, branded manufacturers and tourism organisations have the power to drive change through their supply chains and to influence the behaviour of millions of customers. Our cities, transport and the buildings we live and work in have a huge impact on our environment and wellbeing, and must be transformed if we are to achieve a sustainable future.

Financial institutions will be essential to creating a sustainable economy as we face up to key issues like carbon-pricing, creating effective financial mechanisms to protect rainforests and exploring the implications of an economy without growth. We seek to transform these sectors by applying our expertise in futures thinking, innovation, leadership and other key strategies for change.

  • 5 May 2010

    A look back over 2009, including details of the projects we're most proud of, details of our partners and associates, and our financial statement for the year ending 31 December 2009.

  • 1 Mar 2010

    Public sector organisations are vital players in the creation of a sustainable future.  Forum for the Future’s guide, Stepping Up, sets out how these organisations can create better services for their citizens and customers by taking a sustainable approach - the public value case for sustainable development.

  • 24 Feb 2010

    Fashion Futures is a call for a sustainable fashion industry. It’s designed to help organisations in all sectors take action which will safeguard their future, protect our environment and improve the lives of their customers, workers and suppliers around the world.


  • 27 Jan 2010

    Paint the Town Green sets out the results of a research project which studied the entire lifecycle of paint - from raw materials through manufacturing to use and disposal - to find ways to make it more sustainable,  in a three-year collaboration with ICI Paints AkzoNobel, a manufacturer and supplier, and construction group Carillion, a major user of paint.

  • 20 Nov 2009

    Forum for the Future is the independent reviewer of ClimateWise, an insurance industry initiative designed to reduce the risks of climate change.

    Members commit to take climate change into account throughout their operations. By assessing the risk it poses to individual companies and accurately pricing it the industry seeks to drive change throughout the economy.

  • 19 Nov 2009

    Forum for the Future’s annual Sustainable Cities Index tracks progress on sustainability in Britain’s 20 largest cities - highlighting their environmental performance, quality of life and their readiness for the challenges of the future.

  • 1 Nov 2009

    Find out about the Forum's full range of services.

  • 1 Nov 2009

    This thinkpiece from Jonathon Porritt and David Hopkins challenges school leaders to radical action by embedding sustainability within their schools through a new style of leadership in education.

  • 1 Nov 2009

    A research study conducted by Forum for the Future and the Institute of Education highlighting the characteristics of sustainable schools and the leadership qualities required to develop sustainable schools.

  • 9 Oct 2009

    The Tourism 2023 project sets out to help the UK outbound travel and tourism industry understand the challenges it faces and plan for a sustainable future.

  • 10 Sep 2009

    Fit for the Future looks at the role the NHS should play in tackling climate change, and sets out four scenarios for the healthcare system in England in 2030, making recommendations to guide development of the NHS.

  • 1 Sep 2009

    Sustainability Trends in European Retail reports on what retailers are doing to address the big environmental and social challenges of our time and how they are aiming to derive financial value from these activities. The work was sponsored by manufacturing and distributing company Coca-Cola Enterprises Ltd, based in the UK.

  • 25 Jun 2009

    Rethinking Capital takes up some of these themes in Jonathon Porritt's Living within our Means and sets out to build a platform for action, by outlining some of the work done by Forum for the Future and others on how to create sustainable financial markets.

  • 24 Jun 2009

    The public sector faces some serious pressures over the coming years. Anyone who reads the papers will know that the public debt we are accumulating because of the economic downturn is likely to lead to very deep cuts further down the line. After a decade where lots of money was pumped into public services, the tap will be turned off. 

  • 12 Jun 2009

    The Forest Investment Review was commissioned by the UK's Department of International Development (DFID) and Department of Energy and Climate Change (DECC) to explore how best to stimulate private sector investment alongside public money to reduce deforestation in the developing world.

  • 1 Jun 2009

    A look back over 2008, including details of the ten projects we're most proud of, details of our partners and associates, and our financial statement for the year ending 31 December of that year.

  • 8 Apr 2009

    A low-carbon vision for the West Midlands in 2020 is an aspirational look at how the region might operate in the future, taking into account factors like energy supply and how we will live, work and travel.

  • 27 Mar 2009

    The global economic crisis and accelerating climate change stem from the same causes and give warning of a “perfect storm” unless politicians act to transform capitalism, Jonathon Porritt warns in his new pamphlet launched on 21st March.

  • 23 Dec 2008

    What is a sustainable school building?  Where in England have they been made a reality and how have head teachers gone about it?  What leadership skills and practical knowledge do school leaders need?  These are some of the questions addressed by Leading sustainable school building projects. 


  • 4 Dec 2008

    This paper is the result of discussions and
    collaboration between the UK Department for
    International Development (DFID), Barclays, HSBC
    and Forum for the Future.

    This paper is an output from an informal Financial
    Sector Task Force on Climate Change Adaptation
    which has been established by DFID together with
    representatives of the financial services sector. The
    objective of the Task Force is to encourage debate
    around the potential roles of the private sector in helping to address the physical risks of climate
    change in developing countries.

  • 2 Dec 2008

    Business leaders must see sustainability as an opportunity to ensure a secure future, despite the recession. So finds Acting now for a positive 2018, a report produced in association with business consultancy Capgemini.

  • 24 Nov 2008

    ClimateWise is the first time a group of insurance companies (representing 60% of the general UK insurance sector) have signed up to a programme designed to put the industry at the forefront of the response to climate change. This report reviews their progress over the past year.

  • 19 Nov 2008

    Given the current economic crisis, the ability of companies and countries to be competitive has never been more important. Competitiveness and Sustainability: building the best future for your business examines how sustainability can increase that competitiveness in today's marketplace.



  • 10 Nov 2008

    Forum for the Future's second annual Sustainable Cities Index tracks progress on sustainability in Britain’s 20 largest cities, ranking them on environmental performance, quality of life and future-proofing – how well they are addressing issues such as climate change, recycling and biodiversity

  • 13 Oct 2008

    Climate Futures analyses the social, political, economic and psychological consequences of climate change and describes how different global responses to the problem could lead to five very different worlds by 2030.
    Climate Futures was developed in collaboration with researchers from HP Labs

  • 4 Oct 2008

    A future where tourism benefits local economies and respects the environment is not only possible, it makes good business sense. So what does a sustainable tourism resort look like? Our report Paradise Found gives the answer.

  • 22 Sep 2008

    Supermarkets and other major retailers are pressing ahead with green business practices despite the threat of recession. Efficiency savings, consumer pressure for greener goods and the rising cost of oil and other resources are all reasons why it makes good business sense to put sustainability at the heart of creating value, according to Retail Leadership.

  • 12 Sep 2008

    Orchards’ value to their local community is far higher than the profits from their fruit. Windfall – putting a value on the social and environmental importance of orchards demonstrates that the environmental, social and economic issues around orchards are at least twice as valuable to stakeholders as the traditional bottom line.


  • 1 Sep 2008

    Our latest Annual Report looks back on our 2007 achievements, from our work helping top supermarkets launch their sustainability programmes to our provocative study of the future of retail.

  • 2 Jul 2008

    Carbon labelling is often touted as a way of enabling consumers to shop sustainably. But is trialling carbon labels just a PR exercise or can communicating the climate change impacts of everyday products to consumers genuinely drive consumer behaviour for the better?

  • 30 Jun 2008

    The voluntary carbon market – where institutions and individuals can buy carbon reductions, usually to offset their own carbon emissions – is experiencing rapid growth. But as actvity has increased, concerns have been expressed that the voluntary carbon market is a distraction and, worse, that it undermines the need for fundamental change in corporate and individual behaviour.

  • 17 Jun 2008

    As concerns about climate change grow, the concept of 'carbon neutrality' has captured the corporate imagination. From a few companies declaring their intention to go carbon neutral in 2003 and 2004, the idea has snowballed, with many companies now making such claims. But what does it mean to claim that your company is ‘carbon neutral’? A new report published today investigates some of the claims that have been made so far, and makes recommendations for organisations planning to become truly carbon neutral.

  • 22 May 2008

    Transport accounts for nearly 22 per cent of the UK’s total carbon emissions. Recent developments have seen the introduction of new technology and fuels. However, the simplest most cost-effective, immediate way of making a dent in emissions is to change driving behaviour. By adopting ecodriving techniques, motorists can achieve significant carbon savings and reduce the carbon footprint of each motor vehicle journey.

  • 8 May 2008

    There’s a new breed of companies leading the way in doing business more sustainably – we call them leader businesses. While yesterday’s leaders worked hard on understanding reputational, resource and regulatory risks arising from the vast number of issues related to sustainability, today’s leaders see sustainability as a positive opportunity. It’s a way to build new markets, reach new groups of customers and ensure a long-lasting
    competitive edge.

  • 17 Apr 2008

    This business briefing is intended to help managers in consumer-facing customers to communicate the environmental credentials of their products honestly and convincingly. We examine why businesses are increasingly using environmental messaging on products, how different formats - such as eco-labels - have developed and the risks and challenges associated with making environmental claims.

  • 4 Apr 2008

    With the 26 million homes in the UK producing 27% of the nation’s carbon dioxide emissions, we need to get serious about our housing. This two-part report proposes what can be done within the West Midlands to stimulate change at a local and regional level, and presents the huge opportunities for the private sector.

  • 3 Apr 2008

    Connected outlines the potential of the ICT sector to help deliver a sustainable future.

  • 20 Mar 2008

    This report shows how tools including back-casting and streamlined lifecycle assessment can be combined to ensure organisations are meeting their environmental responsibilities and using sustainability thinking as a source of innovation, differentiation and access to new markets.

  • 4 Mar 2008

    With an annual procurement budget of around £160 billion, the public sector is the largest purchaser in the UK. The report Buying A Better World explains the importance of incorporating sustainability thinking into buying decisions, and includes case studies and action planning tips for busy procurement officers.

  • 30 Jan 2008

    What do applicants to universities and colleges in the UK in 2007 think about the future? Where do they expect their happiness to come from? What do they think the world will be like when they are mid-career? What are the big challenges facing humanity, and who do they expect action from?
    Following the success of the first Future Leaders Survey in 2006/07, we asked every applicant to higher education in the UK in 2007 to set out their views on these and a range of questions. More than 25,000 of them responded. This report summarises what they told us.

  • 17 Jan 2008

    This research looks at companies that are rising to the challenge of sustainability - and boosting their profits in the process. We provide a comprehensive model of their business strategies and key approaches, and show how your business can benefit too.

  • 30 Dec 2007

    New research from Ashridge Business School, sponsored by Co-operative Financial Services and supported by Forum for the Future explores the UK consumer market for ethical financial products.

  • 21 Dec 2007

    This London Accord report warns investors to think more widely about the social and environmental impacts of their clean energy investments.

  • 20 Dec 2007

    In September 2007 Forum started work on a very exciting and ambitious project to help make the greater Bristol areas the most sustainable city region in the UK.

  • 5 Nov 2007

    Forum for the Future has been working with The Guardian to produce The Green List

  • 20 Oct 2007

    How do UK cities really measure up? Our report uses current data to determine who’s sustainable and who’s not. In it, each of the UK’s 20 largest cities are analysed according to three criteria – their ‘environmental impact', ‘quality of life’ and ‘future proofing’ – and given an overall ranking which summarises the results.

  • 21 Sep 2007

    This report was written with the support of Vodafone and looks at opportunities to reduce the environmental impacts of mobile phones in developing countries at the end of their lives.

  • 6 Sep 2007

    Is retail ready to lead a green revolution? Our report has some food for thought...

    Retail Futures offers a glimpse of what the retail experience of 2022 might involve. Through four radically different and detailed scenarios, Retail Futures 2022 explores many of the issues the retail sector will have to face in the years to come.

    Taken together, the four scenarios provide valuable tools to help the retail sector develop robust, future-proof strategies that will deliver more sustainable retail in a time of radical change.

  • 16 Jul 2007

    This handy little booklet sets out what we mean by innovation and how we help businesses develop new products and services.

  • 10 Jul 2007

    Our latest Annual Report shows the progress we've made in four key areas: inspiring and challenging organisations with positive visions of a sustainable future, delivering innovative and practical ways to help realise those visions, training leaders to bring about change, and sharing success through our communications.

  • 19 Jun 2007

    Microfinance used to be known as a basic banking model for villages in the developing world, a universe away from the fast moving capital markets, private equity funds and giant banking and insurance groups that make up the dynamic modern financial sector. But the two worlds are now starting to converge.

  • 8 Jun 2007

    Fashioning Sustainability it the first port of call for anyone who wants to find out about the social and environmental impacts of the clothing industry. It covers UK consumption and global production.

  • 5 Jun 2007

    These Masterclasses focus on the role of business leaders
    in mainstreaming sustainable development within an
    organisation. Jonathon Porritt will guide you through the key
    issues – providing provocation, insight and experience in
    equal measure.

  • 17 Apr 2007

    This White Paper, commissioned by RWE npower, comes on the back of new research which revealed that many businesses are confused by what the Low Carbon Economy is. It is one of the first reports published on the Low Carbon Economy in the UK and provides an overview of the impact of human behaviour on climate change, and the necessity of making the transition to a Low Carbon Economy to avoid dangerous climate change.

  • 2 Feb 2007

    We face a resource-constrained future in which societies across the world will grapple with accelerating global consumption, growing population and climate change.

  • 23 Jan 2007

    Forum for the Future and UCAS (University and Colleges Admissions Service) invited students aged 21 and under, resident in the UK and applying to universities and colleges in 2006, to complete a survey.

  • 6 Dec 2006

    New value added mobile services have the potential to increase the positive social and economic role of mobile phones. Person to person airtime transfer is one such service, allowing mobile subscribers to send and receive airtime for a small fee.

  • 6 Dec 2006
    This report is intended as a first port of call for anyone wanting to know about the environmental impacts of the mobile telecoms sector. It is a comprehensive overview rather than a detailed analysis, but will point you in the direction of more in-depth information.
  • 6 Dec 2006

    Transport policy-makers in the UK are not using information and communication technologies (ICT) strategically in transport policy - so says this report from Forum for the Future.

  • 27 Nov 2006

    This report tells you all about the Calor Village of the Year Award winner – in 2016. The fictional winning village, Little Greenham, has a population of 2,500 and has been selected for the great strides it has made in embedding sustainability in all aspects of village life.

  • 6 Nov 2006

    Riots on the street, polluted drinking water and mass fish deaths? Or a source of carbon free energy, enabling the EU to meet its Kyoto targets whilst powering our homes and business? These are two of three scenarios developed through the nanologue project, an 18-month EU project looking at the social, ethical and legal implications of nanotechnology.

  • 6 Oct 2006

    The OpenStrategy® is a new, web-based product aimed at enabling communities to plan and deliver policy in a more democratic, effective and transparent way. We were asked by the North West Regional Assembly to evaluate the use of OpenStrategy in developing a sustainable procurement strategy for the north west. Our report assesses the effectiveness of the OpenStrategy approach when it comes to formulating regional policy.

  • 6 Oct 2006

    The West of England sub-region faces severe transport-related challenges such as congestion, poor air quality, rising carbon emissions and poor infrastructure. Access West looks at these challenges through a sustainability lens and makes the case for a new, system-wide strategy for sustainable mobility across the sub-region.

  • 10 Aug 2006

    Britain’s rural estates are experiencing a renaissance of innovation and entrepreneurship, which is helping to regenerate rural communities, says this report from Forum for the Future.

  • 6 Jun 2006

    This report recognises ten years of Forum for the Future. It summarises our landmark achievements to date and looks forward to the next ten years. It also provides details of our work between January-December 2005 and outlines details of our finances over that period.

  • 6 May 2006

    This fundraising brochure is for people who might like to make donations to Forum for the Future. It explains about our work, and encourages individuals to support us by becoming part of the 'future funders network.'

  • 4 Mar 2006

    Leader businesses are increasingly turning to sustainable development as a source of inspiration, innovation and access to new markets.

  • 6 Feb 2006

    Jamie Wallace and Vedant Walia analyse the risks and opportunities for the UK's rail sector in meeting the challenge of sustainable development, building on our partnership with the Rail Safety and Standards Board (RSSB).

  • 20 Jan 2006

    Can the success of the Mass Balance tool in measuring and reporting complex resource use be replicated for organisations? This report shows how organisations – using the examples of universities and farms – can use the mass balance approach to streamline their resources and save money.

  • 6 Jan 2006

    Resource scarcity will cause economic problems in the UK and affect the quality of our lives. So claims a new report that calls for action in managing our resources by measuring their flow through our economy.

  • 12 Oct 2005

    Forum for the Future’s South West Land Use Initiative worked with a broad range of organisations and local stakeholders in the South West to develop an asset-based sustainability appraisal tool in order to find out why some area-based projects and initiatives are more successful than others at increasing local sustainability and quality of life. This is one of five case studies produced following the trial use of the tool on five very different kinds of area, working directly with local project partnerships and organisations.

  • 12 Oct 2005

    Stephanie Draper, Deputy Director, Forum for the Future Business Programme, assesses the implications of the new strategy launched by Tony Blair on 7 March 2005 for the business community

  • 12 Oct 2005

    A top-performing region needs to get the direction, content and delivery of its activities right. Good regional policy should be about long-term thinking that fosters innovative economic, social and environmental benefits in an integrated way – genuinely sustainable development. We believe that this is the only framework within which successful regional policy can be developed and delivered.

  • 12 Oct 2005

    If economics causes an item to be inaccurately priced, it hides the surrounding implications of its production in darkness and misleads us as to its true worth. This article discusses this issue in more depth, asks why it is happening, explains why this matters, and suggests what could be done about it.

  • 8 Oct 2005

    This guidance explores how to integrate sustainability literacy into the provision of all higher education courses and provides a toolkit to guide you.

  • 8 Oct 2005

    The report, 'London Principles - Three years on from Johannesburg', reviews the progress that's been made on the London Principles project, launched by Tony Blair at the World Summit on Sustainable Development in 2002.

  • 8 Oct 2005

    This report examines area-based initiatives in the South West that point towards ways of reaping the full rewards of more sustainable land use and resource management.

  • 7 Oct 2005

    An introduction to Forum for the Future’s approach to accounting.  We anchor sustainability performance in quantitative data that goes far beyond simple indicators. By converting environmental and social benefits and costs into monetised values, we allow you to account for these impacts in a way which is consistent with other business activities. This process provides the basis for analysis and recommendations to improve performance.

  • 8 Sep 2005

    Forum for the Future’s South West Land Use Initiative worked with a broad range of organisations and local stakeholders in the South West to develop an asset-based sustainability appraisal tool in order to find out why some area-based projects and initiatives are more successful than others at increasing local sustainability and quality of life. This is one of five case studies produced following the trial use of the tool on five very different kinds of area, working directly with local project partnerships and organisations.

  • 8 Jul 2005

    Capture of wild fish for human consumption soared in the last century, from 20 million tonnes in 1960 to almost 95 million tonnes in 2000, leading to serious and widespread overfishing. The crisis in our seas is a clear case of the human species coming up against natural limits to growth.

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Change will happen, when you change yourself.




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