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Donnerstag, 25. Mai 2017

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Green chemistry

Green chemistry is this the new black
    * Analysis by: GLG Expert Contributor
    * Analysis of: Danish-Californian agreement on green chemicals
    * Published at: www.mim.dk

Summary
Green products are  a blessing for  increased sales, in a depressed market . Buyers  are  now sophisticated and are  into sustainability, toxicity knowledge  and health.  A number of  forums are debating the issues.  A workshop was attended by experts   for Green Chemistry in India in December , the  Royal Australian Chemical Institute is having its congress in July named  "Chemistry for a sustainable world" leading to the International Year of Chemistry 2011.

Analysis
LOHAS (an acronym for Lifestyles of Health and Sustainability) consumers are scrutinizing the ingredients in products such as hair shampoos, fly sprays and disinfectants,  the LOHAS user will buy the "natural " choice . In a NMI study it was found that for Natural Household Cleaning Products  the percentage change for the general consumer  +13% and for the LOHAS consumer  +29%.

BASF HQ in Germany one of the largest chemical companies in the world had in the first quarter of 2009 a 68% profit loss, while another German company Siemens had a 11% increase in profit due to its green products. Green products can protect companies from the global economic crisis. 
Analysing  companies  who are marketing "green alternatives", would assist an investor in making a better decision for future growth.

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